The Business Model Canvas
The Business Model is a conceptual tool that contains a defined set of components and describes their relations and interconnections in a way that makes the business logic of a specific firm visible and concrete. It is a description of the value a business activity offers one or several segments of customers. It is a description of the value that the business architecture and the partner network create, market and deliver, which generates profitable and lasting revenue streams. Business Models operationalize an organization’s defined strategic intent. They define how to execute a wanted market position. Business Models describe the rationale of how an organization creates, delivers, and captures value.
The Business Architecture Framework
The Business Architecture Framework is a holistic representation of all relevant dimensions needed when designing, developing and managing an organization dedicated to creating value for its customers and stakeholders. The specific business architecture of an organiza-tion includes the Strategic Intent and clearly defines the portfolio of Business Models that must be executed in order to operationalize the strategy. The business models are supported by four essential structural dimensions: Business Processes & Capabilities, Organization, Manage-ment and Infrastructure & IT. The Business Architecture Framework is a logical and focused frame of reference, which ensures that strategies and structures can be designed and completely aligned in a straightforward way.